Swrve, the world's leading mobile marketing automation platform, today announced a full integration with AppsFlyer, the leader in mobile app installation and conversion tracking. This integration makes it possible to accurately determine ROI on all acquisition spend, and in addition, move the needle on ROI by delivering real-time personalized experiences for users from specific acquisition sources..

http://www.swrve.com/company/press-room/swrve-and-appsflyer-team-up-to-deliver-full-reporting-and-personalization-b